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Track 23:  Innovation management and product developement

The areas of innovation management and product development are closely related to software and IT systems. First, as any product also software and IT has to be developed. Second, and even more important, software and IT enables the development of physical products and propels the efficiency and effectiveness of new product development. New ways of simulation, integration, communication, production planning, prototyping, production planning etc. have created fascinating new possibilities for innovation management. They allow for improved management processes and permit completely new business models. In this track, we aim for mapping new developments in this area, gaining deeper understanding of the underlying theoretical rationale, and analyzing promising ways of commercial use.

Possible topics:
  • Innovative online communities for knowledge management during product development (Open Source Software, Wikis, ...)
  • Toolkits for user innovation and design (user integration in product definition process)
  • Innovation technologies for idea generation, idea search, and idea management
  • Innovation technologies for simulations and virtual prototyping
  • Innovation technologies for collaborative and distributed development of products and services
  • Interactive value creation and open innovation (new business models)
Leading Committee:
Prof. Dr. Nikolaus Franke, Wirtschaftsuniversität Wien (Federführender)
Prof. Dr. Oliver Günther, Humboldt-Universität zu Berlin
Prof. Dr. Kathrin Möslein, Universität Erlangen-Nürnberg
Prof. Dr. Frank Piller, Rheinisch-Westfälische Technische Hochschule Aachen
Program Committee:
Prof. Dr. Andrea Back, Universität St. Gallen
Prof. Dr. Francis Bidault, European School of Management and Technology Berlin
Lutz Ellermann, Vaillant GmbH
Prof. Dr. Ellen Enkel, Zeppelin University Deutschland
Prof. Dr. Joachim Henkel, TU München
Dr. Matthias Freund, Bundeskartellamt Deutschland
Dr. Jürgen Karla, RWTH Aachen
Prof. Dr. Detlef Schoder, Universität zu Köln
Prof. Dr. Gerrit Tamm, SRH Hochschule Berlin
Jürgen Wenger, BMW AG
Email:

track23(at)wi2009.at

 

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